EXPERT
✦ PAID SEARCH DOMINANCE ✦ HIGH-INTENT CONVERSION FUNNELS

High-ROAS Google Ads & Search Marketing Architecture for US Scale

Stop burning paid advertising budget on irrelevant clicks and low-intent traffic. Senior software engineer Mr Umer Malik architectures precision Google Search, Shopping, and Display campaigns with server-side conversion tracking for American e-commerce and SaaS brands.

INCLUDED
✦ TECHNICAL CAPABILITIES ✦ PRODUCTION DELIVERABLES

Core Capabilities & Production Deliverables

Direct architectural execution by senior engineer Mr Umer Malik with zero agency dilution.

High-Intent Search Campaign Structure

Segmenting exact-match and phrase-match keywords by transactional intent, eliminating broad-match budget leakage.

Performance Max (PMax) & Shopping Optimization

Optimizing Google Merchant Center product feeds, title attributes, custom labels, and asset groups for maximum shopping ROAS.

Aggressive Negative Keyword Management

Building multi-tier negative keyword lists filtering out job seekers, free queries, and irrelevant geographic clicks across all 50 states.

Server-Side Google Tag Manager (sGTM) Tracking

Deploying cloud sGTM instances on AWS ensuring 100% accurate conversion tracking bypassing iOS Safari tracking restrictions.

High-Converting Landing Page A/B Testing

Designing lightweight, sub-second landing pages engineered specifically to earn 10/10 Google Ads Quality Scores.

Real-Time ROAS & Attribution Dashboards

Consolidating ad spend, customer acquisition cost (CAC), and lifetime revenue metrics with zero vanity data.

ADVANTAGE
✦ AMERICAN MARKET FOCUS ✦ DIRECT SPECIALIST

Why US Brands Hire an Engineer for Google Ads

Most marketing agencies set up basic campaigns and let Google smart bidding burn your budget. We engineer tracking precision.

30%+ Lower Customer Acquisition Cost

Laser-focused negative keyword pruning and high Quality Scores reduce the average cost per conversion.

Verified Commercial Standard ✓

100% Accurate Server-Side Tracking

Server-side GTM captures conversions that client-side browser cookies miss due to ad blockers.

Verified Commercial Standard ✓

Delaware Mutual NDA Protection

Strict confidentiality protecting your proprietary conversion funnels, profit margins, and customer data.

Verified Commercial Standard ✓

Synchronized US Daytime Collaboration

Direct Slack collaboration with lead architect Mr Umer Malik during your working hours.

Verified Commercial Standard ✓
PROCESS
✦ DELIVERY SPRINT ROADMAP ✦ VERIFIABLE MILESTONES

Phased Delivery Roadmap & How This Project Runs

Structured from initial discovery call to production deployment and 100% intellectual property transfer.

Phase 01: Account Audit & Negative Keyword Scoping

Analyzing search term reports, identifying budget waste, and setting fixed milestone quotes in USD.

Sprint Milestone

Phase 02: Server-Side Tracking & sGTM Deployment

Setting up AWS server-side GTM, GA4 enhanced conversions, and Google Ads conversion actions.

Sprint Milestone

Phase 03: Campaign Restructuring & Ad Copy Sprints

Writing high-converting responsive search ads, setting up asset groups, and negative keyword lists.

Sprint Milestone

Phase 04: Production Launch & Bid Strategy Tuning

Launching optimized campaigns, tuning automated bidding algorithms, and 30-day active monitoring.

Sprint Milestone
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FAQ
✦ US FAQ | TIMELINES & IP RIGHTS

US Founder Frequently Asked Questions

Clear answers on US business hours alignment, USD milestone billing, and Delaware mutual NDA protection.

Why is server-side conversion tracking so important for Google Ads? ▼
Client-side cookies are frequently blocked by Safari ITP and ad-blockers, causing you to lose 20%-30% of conversion data. Server-side tracking sends data directly from your server to Google, restoring full attribution.
How do you improve Google Ads Quality Scores? ▼
We build fast, tightly aligned landing pages that match search query intent exactly, boosting click-through rates and lowering your cost-per-click (CPC).
Can you manage both Search and Performance Max campaigns? ▼
Yes. We build structured PMax asset groups with high-quality creative and custom product labels while running protected search campaigns for high-intent queries.
Who owns the Google Ads account and campaign data? ▼
You maintain 100% ownership and administrative access to your Google Ads account, Merchant Center, and tracking configurations at all times.
What is your pricing structure for Google Ads setup? ▼
We work on transparent fixed milestone agreements for account architecture, tracking setup, and campaign restructuring with zero percentage-of-ad-spend markups.
What warranty is included after campaign launch? ▼
Every build includes 30 days of active bid strategy tuning, search term cleansing, and conversion verification.
CONNECT

Great dreams deserve craftsmanship, not compromises. Let’s build yours.

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US METROS & STATES ACTIVELY SERVED

New York California Illinois Texas Arizona Pennsylvania Florida Washington
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